Press release for immediate distribution

L’îlot de chaleur on the MEL free outdoor site

Unveiling the first installation of the interactive technological Illuminart program!

Montréal, Thursday, February 18, 2016 — As we open this 17th edition of MONTRÉAL EN LUMIÈRE, presented by RBC in collaboration with Bell, we are proud to unveil L’îlot de chaleur (the Island of Warmth), the first installation of the massive Illuminart project, a program of technological works that will fully arrive with the 2017 edition of the festival, launching the festivities of the 375th anniversary of Montreal.

Beginning next year, Illuminart—a new, free event that testifies to Montreal’s status as a “Smart and Digital City”—will establish itself as an annual international crossroads for illuminated, interactive and immersive avant-garde creativity. This program of many installations located on the Promenade des Artistes, the Maison symphonique parterre (corner of De Montigny and Clark) and elsewhere in the Ville-Marie arrondissement, is guaranteed to confirm the status of MONTRÉAL EN LUMIÈRE as a laboratoty and showcase of creativity, part of an international circuit of events dedicated to the theme of light.

Jacques-André Dupont, CEO of MONTRÉAL EN LUMIÈRE, is delighted by the pairing of talents elicited by an event of this magnitude: “Since its inception, whether in the performing arts or gastronomy programs, on the outdoor site or during the Nuit blanche, MONTRÉAL EN LUMIÈRE has always encouraged teamwork involving a wide array of partners. We’re taking that idea even further with ILLUMINART, which will be a convergence point, a brilliant showcase and an incubator of avant-garde ideas and projects for our creative community.”

“Illuminart will be presented as part of the 375th anniversary of Montreal and MONTRÉAL EN LUMIÈRE 2017. This free event will showcase the technological know-how of our creators in a marriage of art and innovation. We are proud to encourage our homegrown talent and expertise with this promising project,” said Gilbert Rozon, Commissioner for Celebrations of the 375th anniversary of Montreal.

It all begins in 2017… but this year, we’ll all enjoy a preview with L’îlot de chaleur, a bonfire of incandescent bulbs that flashes to life and activates under the effect of human body heat! As they stroll and dance around, festival fans will stir up the embers and send the flames spiraling higher, swirling and whirling and creating heat, light and music. Awaken your inner flame! On the Promenade des Artistes, at the corner of De Maisonneuve and Jeanne-Mance. Created by Atomic3 and co-presented by Illuminart and the Partenariat du Quartier des spectacles, with the support of the organizational body for Celebrations of the 375th anniversary of Montreal.

“The Partenariat du Quartier des spectacles shares a number of affinities with with upcoming project Illuminart, including a passion for entertainment in public spaces. Thanks to the technological infrastructure that we have developed specifically to encourage the conception, creation and propagation of artistic avant-garde experiences, the Quartier des spectacles has now become an extraordinary playground for creativity. L’Îlot de chaleur (the Island of Warmth) is a perfect illustration, with its interactive bonfire right in the heart of downtown Montreal,” declared a delighted Jacques Primeau, president of the board of directors of the Partenariat du Quartier des spectacles.

In 2017, Lyon will be the grand featured city of the special edition of MEL in celebration of the 375th anniversary of Montreal. Lyon and Montreal have enjoyed a special relationship stretching back at least 25 years. And the friendship between the festival and Lyon even predates our very first edition, since Lyon and its Fête des Lumières were a tremendous source of inspiration for MEL. And so, needless to say, it makes perfect sense for us to welcome a selection of works from the famed Lyon Fête des Lumières as part of Illuminart!

Finally, we’re happy to announce that tonight, we are launching a call for projects for 2017, on the Illuminart website: experienceilluminart.com

The 17th edition of MONTRÉAL EN LUMIÈRE opens today and runs until Saturday, March 5.

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